Art in the service of others

In 2023, CQFD is committed to supporting the foundation. For the occasion Olivier Goy, co-founder of photo4food , entrepreneur and photographer, agreed to produce the spring 2023 campaign for Maison CQFD in Deauville.

During this exceptional day, the first creations of the House passed under the committed and militant lens of Olivier Goy.

Maison CQFD decided to donate part of the profits from its January pre-orders to the foundation and the photos from the campaign were also donated to photo4food so that they could be sold on their site.

Each photo purchased means more than 400 meals offered.

The photo4food foundation was created in 2020 by Virginie and Olivier Goy and its mission is to finance meals for the most deprived through the sale of art photos taken by recognized artists. They put their art at the service of others by donating some of their works to the foundation. Thanks to their generosity and the proceeds from the sale of these photos, photo4food can support associations mobilized against poverty and hunger, including: Les Restos du Coeur, Août Secours Alimentaire and le Chaînon Manquant...

“This foundation brings together two things that are particularly close to our hearts: photography and helping those in France who cannot yet feed themselves as they are hungry. This idea emerged as an obvious choice.” -Olivier Goy.